Regulatory Guardrails
Compliance team-governed guidelines for how AbbVie can speak in marketing communications that serve as instructions and guides for the agent to produce content.
ENGINE
Key Message Text Generator for Emails
Capability Level
App Level
Engine involves multi-agent architecture that handles multiple tasks and uses dynamic routing (supervisor agent)
Capability Level
Engine only involves 1 or 2 agents in sequence and does not require routing
App Level
Engine involves multi-agent architecture that handles multiple tasks and uses dynamic routing (supervisor agent)
Capability Level
Engine only involves 1 or 2 agents in sequence and does not require routing
Deliver your brand's key data points with efficiency.
Whether you're a copywriter, marketer, or brand strategist, this Key Message generating engine puts the power of an agency at your fingertips. Key Message generation is powered by your brand's content guardrails, approved core claims, and regulatory do's and don'ts for email content. All you need to do is provide your brand, indication, intended audience, and some context around what the key messages should be about.
Engine Prerequisites
Metadata and any other required context or configurations that must be onboarded to use this engine
Marketing Guardrails
Brand team-governed guidelines for how a particular brand communicates in marketing communications that serve as instructions and guides for the agent to produce content.
Core Claims
A list of preapproved statements your brand can make in any public-facing communications, including any footnotes, references, or compliance information that must be referenced.
Workflow
A specific example of how to this engine processes a prompt, selects and configures the appropriate agents and tools, and utilizes them to achieve the desired output.
Legend
Prompt
Agent
Tools
Output
Inputs & Outputs
Example Prompts
Email Key Message
Create a key message for Skyrizi PsA intended for health care providers that discusses Skyrizi's insurance coverage data.
Results or Output
Type of Output
Text
Description
2-4 sentences meant to deliver a data point, with an approved core claim embedded.