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ENGINE

Email Generator App Level
App Level
Engine involves multi-agent architecture that handles multiple tasks and uses dynamic routing (supervisor agent)
Capability Level
Engine only involves 1 or 2 agents in sequence and does not require routing

Save time and money by generating email content in-house with just a prompt and receive a full email in just under a minute.

Whether you're a copywriter, marketer, or brand strategist, this email generating engine puts the power of an agency at your fingertips. Email Generation is powered by your brand's content guardrails, approved core claims, and image library, along with regulatory do's and dont's for email content. All you need to do is provide your brand, indication, intended audience, and some information for what the email should be about and you're off and running.
Brands & Indications
Franchises
Central Nervous System (CNS)
Immunology-Rheumatology (RHEUM)
Immunology-Dermatology (DERM)
Oncology (ONC)
Gastroentrology (GASTRO)
Cross Indication (X-Franchise)
Application
Content Catalyst
AI Skills
Natural Language Understanding
Language Generation
Topic Detection
Commercial Context
Brand Marketing Teams
Digital Labs
A3
Point of Contact
Barry Zeman

Engine Prerequisites

Metadata and any other required context or configurations that must be onboarded to use this engine

Regulatory Guardrails
Compliance team-governed guidelines for how AbbVie can speak in marketing communications that serve as instructions and guides for the agent to produce content.
Marketing Guardrails
Brand team-governed guidelines for how a particular brand communicates in marketing communications that serve as instructions and guides for the agent to produce content.
Core Claims
A list of preapproved statements your brand can make in any public-facing communications, including any footnotes, references, or compliance information that must be referenced.
Image Library
A repository of approved brand image assets that may be leveraged in content creation processes.

Workflow

A specific example of how to this engine processes a prompt, selects and configures the appropriate agents and tools, and utilizes them to achieve the desired output.

Legend
Prompt
Agent
Supervisor Agent
Tools
Output
Engines

Inputs & Outputs

Example Prompts

Generate HCP Email
Generate an email for Skyrizi PsA intended for HCP's focused on new clinical trial study data.

Results or Output

Type of Output
Email
Description
A full email including subject lines and imagery